Unlock Hidden Potential with Data

In the fast-paced world of digital advertising, Oracle Data Cloud has built its legacy on finding the signal through the noise. Whatever corner of the industry you're in—brands, agencies, publishers, or technology platforms—we bring together data and technology to help you better understand your audience, where to best engage them, and how to measure it all.


Engage your best customers and most valuable prospects with relevant messaging, increase your sales, and reduce wasted advertising with Oracle Audiences.


Make the biggest impact with your campaign by using Oracle Contextual Intelligence to find the best places where your message and creative will be most effective.


Our Moat Measurement solutions give you a 360-degree view of your campaigns, what's working, and how you can optimize them.


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Oracle Exposes "DrainerBot" Mobile Ad Fraud Operation
Apps infected with "DrainerBot" can consume more than 10GB of data per month downloading hidden and unseen video ads, potentially costing each device owner a hundred dollars per year or more in data overage charges.
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